NFT will help the UN to fight global warming

    09 Aug 2021

    NFT will help the UN to fight global warming. The organization will promote eco-approaches together with digital artists using the Digitalart4climate platform.

    NFTs are non-fungible tokens, basically virtual property, anything from art to sneakers. They made a splash throughout the turbulent 2020. We’ve explained complicated issue are NFTs eco-friendly here.

    The art will promote sustainable lifestyles at different levels and show how each individual, or state, can prevent climate change.

    The United Nations (UN) has selected the Unique Network platform to implement the NFT initiative as part of a climate change project. According to the press release, Unique Network will be the leading technology partner of the UN Human Settlement program and the International Association for the Advancement of Innovative Approaches to Global Change, under which the work of young artists will be tokenized.

    The Digital Art for Climate Action Empowerment or DigitalArt4Climate program encourages artists to showcase art and inspire people to find better environmental solutions. The developers of Unique Network – a parachain in the Kusama and Polkadot ecosystem – will create an NFT marketplace for this initiative. According to the UN, developers competed in a virtual hackathon last month to create a digital art gallery and marketplace called DigitalArt4Climate.

    What is the DigitalArt4Climate initiative?

    The DigitalArt4Climate is an unprecedented multi-stakeholder partnership initiative that uses blockchain technology to turn art into digital assets, also known as NFTs, which can be collected and traded, thus opening up a socio-technological innovation space that helps to unlock extraordinary potential for resource mobilization in support of Sustainable Development Goals and UN Agenda 2030 implementation in general and action for climate empowerment in particular. 

    What is Action for Climate Empowerment?

    Implementation of climate protection of the Paris Agreement, adopted in the context of the United Nations system in 2015, needs everyone everywhere to be empowered and engaged.  

    The main program through which the United Nations support and accelerate climate action of sub-national and non-state actors is the Action for Climate Empowerment program.

    IAAI GloCha, the lead organizer of DigitalArt4Climate, is working with the United Nations on Action for Climate Empowerment Innovation and resource mobilization innovation for Action for Climate Empowerment in the context of the project ACE_AT. 

    Resources mobilized through DigitalArt4Climate will be used to implement ACE support structures developed within the ACE_AT project and individual ACE projects, which will be available for participating artists and buyers to select as beneficiaries once the DigitalArt4Climate marketplace will be operational. 

    What is the Role of Culture in Action for Climate Empowerment

    Culture – in all its manifestations – is at the heart of all societal engagement, and it will be critical in achieving the global goals of the Paris Agreement. Culture helps to envision new pathways towards a better world, and it energizes individuals and communities to work for the common good.

    Currently, there remains an extreme lack of easily accessible entry points for artists to contribute to global sustainability goals. There is also a lack of mechanisms to recognize and reward culture-related contributions to the common good, as it is challenging to verify and transfer ownership through conventional media platforms. 

    Why did the DigitalArt4Climate choose to use NFT technology for this initiative?

    The DigitalArt4Climate has approached the blockchain opportunity with open eyes, as it sees the potential of the technology to not only disrupt existing inefficient supply chains but also the ability to transform how disparate communities communicate and trust each other through permissionless, distributed ledger technology. 

    What is the DigitalArt4Climate Designathon?

    The DigitalArt4Climate is offering a unique opportunity for creatives and artists to engage in climate action. They are invited to attend the first Designathon for UI & UX & web designers, software, game, and marketplace developers that focuses solely on climate change mitigation. 

    Designathon is an intensive hands-on event where creative and motivated people from different backgrounds get together to think critically about the future and search for productive solutions for all of society’s focus engagement in climate action. There will be ten days of ideation and rapid prototyping to develop solutions for a climate-related digital collectibles/NFT platform and app, including marketplace functionality. By applying, you can co-create together with like-minded, passionate, and curious people who challenge each other.

    How do you get involved in the DigitalArt4Climate initiative?

    As UI & UX & web designers, software, game, and marketplace developers, you can participate already in the preparatory phase of the initiative by joining the Designathon.

    As artists, you are invited to submit your artwork, both digital and traditional, to the DigitalArt4Climate Art Competition and/or offer your artwork on the DigitalArt4Climate marketplace launched in October 2021, which will offer a self-determined revenue sharing between:

    artists (0-40 %);

    youth climate action projects which are 40 % plus the difference between 40 % and the share the artist decides to claim for themselves; 

    and 20 % global technical and institutional Action for Climate Empowerment support infrastructure development, including World Environment Situation Room Youth engagement program. 

    The DigitalArt4Climate is an opportunity to showcase innovative ideas for climate action, support diversity and inclusion globally, and underscore the value of technology-enabled art – as a key part of the human experience in the 21st century. 

    If you are curious, motivated, skilled, and eager to be challenged to solve problems concerning sustainability, this is the perfect place for you. We are looking forward to receiving your application! 

    What is the Creative Economy?

    The creative economy covers the knowledge-based economic activities upon which the creative industries are based. These industries include advertising, architecture, arts and crafts, design, fashion, film, video, photography, music, performing arts, publishing, research and development, software, computer games, electronic publishing, TV and radio, NFT, and crypto art.

    The creative industries are critical to the sustainable development agenda. They stimulate innovation and diversification, are an essential factor in the burgeoning services sector, support entrepreneurship, and contribute to cultural diversity. 

    What are the significant timelines and key initiatives of DigitalArt4Climate?

    Pre-launch, 4th of June 2021, Milan, Italy

    Designathon, 19th – 29th of July 2021 (virtual event);

    Launch of the Art Competition, 12th of August 2021 (virtual event);

    Winner of the Art Competition identified and announced, 30 September 2021, Milan, Italy (virtual and physical event);

    Exhibit and Final Event Celebration in the context of the UN Climate Conference COP26, 31st of October – 12 November 2021, Glasgow, UK (virtual and physical event).

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